beIN Sports | Bobcar
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beIN Sports

Objectives:

  1. Create consumer and media awareness of beIN Sports broadcasts of conference USA Football.
  2. Engage audiences by inviting them to the beIN Sports interactive Studio Showroom educating them to services and schedules.
  3. Drive traffic to www.beinsports.com and beIN Sports Apps.

Program:

  1. Engage consumers at 10 broadcast home and away games.
  2. Create an on-site interactive event in and around broadcast campuses.
  3. Capture consumer data by utilizing the photo booth social media system.
  4. Rewards consumers by distributing branded premiums.

Measurement

Visited 20 Conferences

USA Home/Away Game Markets

Executed 120 Event

Activations

Delivered Over 9 Million

Consumer Impressions

beIN Sports Gallery